AI is rewriting the rules of SaaS — but not everyone is building it the right way.

In this episode of Liftoff, Sreedhar Peddineni, CEO & Co-Founder of GTM Buddy, shares lessons from:

Scaling through the dot-com crash
Co-founding Gainsight and pioneering customer success-
Now building an AI-native revenue activation platform

We explore:

Why sales teams don’t have a content problem — they have a context problem
How AI is collapsing product development costs toward zero- The rise (and risk) of AI wrapper products
Why adoption is still the ultimate truth metric
How to avoid getting distracted by big enterprise “carrot” deals
Why founders must build with AI — not just read about it-
What real “agentic AI” might actually look like by 2026

Sreedhar breaks down what practical AI really means

:Not chatbots. Not hype.

But delivering the right insight — inside the workflow — at the moment of need.

A masterclass in disciplined product thinking in the middle of the AI noise cycle.

Connect with Sreedhar Peddineni:

Website: https://gtmbuddy.ai/
LinkedIn: https://www.linkedin.com/in/sreedharpeddineni

Sponsor Info: We are strategic business advisors with decades of leadership experience and a proven track record of driving businesses’ growth. We specialize in creating custom-tailored strategies to introduce your company, drive growth, build leadership teams, and ensure companies implement appropriate compensation programs. Our mission is to utilize our expansive network to benefit your company https://www.compass-strategic-advisors.com/

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Context Over Content: How Sreedhar Is Redefining Revenue Activation in the AI Era

Liftoff with Keith: Conversations with Super Founders and Growth Experts sharing useful insights

Context Over Content: How Sreedhar Is Redefining Revenue Activation in the AI Era