19 Mar 2026
1h 56m

Manipulation Expert: How To Influence Anyone & Make Them Do Exactly What You Want! - Chase Hughes

Podcast cover

The Diary Of A CEO with Steven Bartlett

The podcast explores the critical role of human-to-human skills in an increasingly AI-driven world, focusing on how to influence human behavior. Chase Hughes introduces the PCP model—Perception, Context, and Permission—as a three-step cascade for influencing decisions. He emphasizes the importance of setting the frame in conversations, using negative dissociation to promote open-mindedness, and understanding the power of pre-commitment to shape identity. The discussion also covers the childhood development triangle, which includes friends, safety and rewards, and how childhood experiences shape adult behavior patterns. Hughes argues that mastering these human skills is essential for leaders and individuals alike to navigate social interactions effectively.

Outlines

Part 1: Influence, Psychology, and AI

Part 2: The PCP Model and Framing

Part 3: Identity Hacking and Behavioral Walls

Part 4: Leadership and Childhood Development

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