17 Feb 2026
1h 3m

The Media Theory That Explains “99% of Everything”

Podcast cover

Plain English with Derek Thompson

The conversation explores the shift from a literate culture to a more oral, digital form of communication and its effects on society. Referencing Walter Ong's work, the discussion highlights how literacy fostered introspection and linear thinking, while orality emphasizes communal knowledge and tribalism. Joe Weisenthal, Bloomberg writer and podcaster, argues that modern communication mirrors Homeric times, with information optimized for memorability and virality. The discussion touches on how electronic media blurs the lines between public and private personas, potentially leading to distrust of power and expertise. The speakers also consider how AI might influence these trends, potentially fostering a return to interiority reminiscent of the age of literacy.

Outlines

Part 1: Memory, Literacy, and the Rewired Mind

Part 2: Solitude vs. Social Interaction

Part 3: Digital Orality and Post-Literacy

Part 4: Politics, Performance, and Authenticity

Part 5: Media Ecology and Social Hierarchies

Part 6: AI and the Future of Communication

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