Selling to the United Arab Emirates. B2B Sales expert's insights. Olga Galyant. Part 2.
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The podcast explores Olga Galyant's experience in establishing a headquarters in Dubai for a global supplier of vitamins and dietary supplements. Galyant compares Dubai to New York due to its dynamic environment and numerous opportunities for expats and foreign companies. The discussion highlights the importance of physical presence and networking in Dubai's business culture, emphasizing that building relationships over tea and coffee is crucial before discussing business. Galyant advises newcomers to participate in local events and exhibitions to build connections and understand the market structure, also noting that while inbound marketing is becoming less effective, referrals and personal introductions remain valuable. She also points out the need for patience due to the slow pace of certain processes like opening a bank account, which can take up to three months.
Part 1: Introduction, Regional Context
Part 2: Market Entry, Networking Strategies
Part 3: Cultural Nuances, Operational Challenges
Part 4: Negotiation, Key Takeaways
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