Jenny Nelson (Audacy) | Audio’s Power to Move, Connect, and Grow Brands

In this episode of The CMO Podcast, Jim Stengel interviews Jenny Nelson, CMO of Audacy, about the power of audio, authentic storytelling, and connecting with fans. Nelson shares insights on bridging the gap between B2B and B2C marketing, the importance of letting creators authentically tell brand stories, and Audacy's strategy for leveraging its iconic local brands and creator lab. She also discusses the cultural shifts within Audacy, emphasizing a unified, entrepreneurial approach and her personal focus on articulating Audacy's unique value. The conversation explores memorable live events, impactful advertising, and the influence of mentors, ending with a call to be fearless and innovative in marketing strategies.