This VC charges $0 for PR, and has 12 unicorns to show for it

In this episode of Equity, Rebecca Bellan interviews Masha Bucher, Founder and GP of Day One Ventures, about her journey from PR to venture capital and the unique VC plus PR model of her firm. Masha discusses her early entrepreneurial experiences, her work with unicorn founders, and her philosophy of investing in ambitious ideas and ethical leaders. She emphasizes the importance of storytelling for startups, the need for founders to build a strong social media presence, and Day One's hands-on approach to helping portfolio companies with communications and community building. Masha shares a success story of Owner.com, highlighting how strategic communications can drive business goals and unlock new opportunities for growth.