513: 129 Cars

This episode of "This American Life" follows the sales team at Town and Country Jeep Chrysler Dodge Ram, a car dealership on Long Island, as they navigate the final weeks of October, striving to meet a sales quota of 129 cars to secure a crucial bonus from Chrysler. The narrative explores the intense pressure, the complex relationships between managers and salespeople, and the various tactics employed to close deals, including bending the truth and selling cars at a loss. The story highlights the personal stakes for the employees, from bonuses to family obligations, and reveals the chaotic, often messy reality behind the car sales industry, contrasting with the common perception of dealerships making large profits. The episode culminates on Halloween, the last day of the month, as the team faces numerous setbacks but ultimately manages to reach their goal in a dramatic, last-minute push.