Today’s guest is the Co-Founder of Cupla, the app helping busy couples to manage their lives together.

She previously founded stage phenomenon; Synthony, a proprietory concept of Dj's and Orchestra playing electronic dance tracks of all time. Synthony has been seen by hundreds of thousands of fans with sell-out stadium shows across Australasia. Exited 2020.

You will discover:

- How she comes up with features that are used everyday

- Why higher prices actually increase conversion rates

- How paid acquisition plays a key role in creating a network effect

- And so much more!

She is motivated by human connection and passionate about business that focuses on bringing people together and adding value to personal experiences.

Learn more:

https://cupla.app/

https://www.linkedin.com/in/erika-palmer-b709a836/

App Audits:

https://play.google.com/store/apps/details?id=com.lockscreen.smartclockapp&hl=en_US&gl=US

stashpad.com

You can also watch the video: https://youtube.com/live/1BX9vrdWhnA

Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠

SPONSORS

The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.

With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV.

And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.

Learn more at ⁠Revenue Cat dot com⁠

⁠NOTIX⁠ is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.

With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠.

***************

Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@stevepyoung⁠ Twitter: ⁠@stevepyoung⁠ TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠

***************

The Features That Bring Users Back Everyday

App Marketing by App Masters

The Features That Bring Users Back Everyday