22 Oct 2025
1h 8m

Stefan Sagmeister: Why Are Things Less Beautiful Today? | How I Write

Podcast cover

How I Write

This podcast features an interview with Stefan Sagmeister, a renowned designer and author, who discusses his creative process, the importance of beauty in design, and strategies for generating innovative ideas. Sagmeister shares insights into his Edward de Bono method for unconventional problem-solving, the influence of diary writing on his design work, and his perspective on typography. The conversation explores the relationship between beauty and function, the impact of long-term thinking on design, and the challenges of homogeneity in the design world. Sagmeister also touches on his personal practices for self-improvement and the importance of honesty in creative expression, ending with a recommendation for experiencing James Turrell's Skyscape.

Outlines

Part 1: Introduction to Design Thinking

Part 2: Design Philosophy and Aesthetics

Part 3: Music, Visuals, and Taste

Part 4: Personal Lessons and Practices

Part 5: Recommendation and Conclusion

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