17 Oct 2025
57m

Carta CEO Henry Ward on Private Credit & Private Markets

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Masters in Business

In this episode of Masters in Business, Barry Ritholtz interviews Henry Ward, the CEO and co-founder of Carta, a company specializing in cap table management and related services for private companies. Ward discusses his educational background, including his time in the Marines and studying in France, and how those experiences shaped his entrepreneurial approach. He recounts the evolution of Carta from its initial concept as "PayPal for equity" to a comprehensive platform for managing cap tables, compensation, and valuations. Ward also shares insights on scaling a company, the challenges of assembling private market data, and his views on the future of private company investing and liquidity, including the importance of providing retail access to private capital markets. He emphasizes the role of luck in entrepreneurial success and the importance of loving the process, even when it involves "chewing glass."

Outlines

Part 1: Henry Ward and Carta's Origins

Part 2: Dematerialization, Subscription, and Rebranding

Part 3: Strategy, Data, and Private Markets

Part 4: Mentorship and Entrepreneurial Insights

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