In this interview, Simon Gerovich, President of Metaplanet, discusses Metaplanet's strategy of using Bitcoin as a core treasury asset and its similarities to MicroStrategy. He explains how Metaplanet provides Japanese investors with tax-efficient Bitcoin exposure, the metrics used to evaluate Bitcoin treasury companies (BTC yield, BTC gain, and BTC dollar gain), and the company's approach to accumulating Bitcoin through equity issuances. Gerovich also shares his personal journey into Bitcoin, Metaplanet's pivot from hospitality to a Bitcoin-focused company, and the company's future plans, including launching a Bitcoin Hotel and Bitcoin Magazine in Japan to educate and onboard more people into the Bitcoin ecosystem. He emphasizes the importance of holding Bitcoin for the long term and Metaplanet's commitment to never selling its Bitcoin holdings.
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