This week's episode is with Julian Lehr who is the storytelling lead at Linear

So we're going to step out of the pixels for this conversation and focus more on how you can get people excited about what you're designing.

Because in the age of AI, stories are what makes your product defensible.

So we're going to go deep into Julian's creative process and how he kinda thinks of his role more as packaging.

Some highlights:

Julian Lehr - How storytelling works at Linear

Dive Club 🤿