Nick Westergaard is a strategist, speaker, author, and educator. He is the chief brand strategist at Brand Driven Digital, where he helps organizations build better brands online. He teaches at the University of Iowa in the Tippie College of Business, is a regular columnist on The Cedar Rapids Gazette, and is also the host of the popular podcast, “On Brand.”

What you’ll learn about in this episode:

How Nick took his traditional agency and transitioned it to becoming a digital powerhouse
The differences and similarities between traditional and digital marketing and why they really aren’t all that different
Social Brand Forum: Brand Driven Digital’s yearly live event
The business strategy behind having a live event
Why you should get out and attend events
The importance of prioritizing your agency as a client
Why experimentation is so important for your agency’s success

Ways to Contact Nick Westergaard:

We’re proud to announce that Hubspot is now the presenting sponsor of the Build A Better Agency podcast! Many thanks to them for their support!

Episode 27: Taking a Traditional Agency on a Digital Evolution, with Nick Westergaard.

Build a Better Agency Podcast

Episode 27: Taking a Traditional Agency on a Digital Evolution, with Nick Westergaard.