#677 - How to Sell on Temu in 2025

In this episode of the Serious Sellers Podcast, host Bradley Sutton interviews Vickie Gu and Theresa Li, representatives from Temu, to discuss the platform and opportunities for e-commerce sellers. They cover the backstory of Temu, its pricing structure (a cost-plus model), fulfillment options (direct shipping, including using Amazon MCF), and the process for becoming a seller, including requirements like a U.S.-based entity and local inventory. They highlight the potential for sellers to tap into Temu's large user base, especially in less competitive categories like food and beverage, health supplements, and media. They also touch on strategies for success on Temu, such as optimizing product listings with lifestyle photos, utilizing promotions, and maintaining inventory of top-selling SKUs, and the advertising options available.