03 Jun 2025
35m
Sports biz at a crossroads, from the WNBA to the NCAA to ESPN, with Sarah Spain of Good Game
Masters of Scale
In this episode of Rapid Response, Bob Safian interviews Sarah Spain, a sports journalist, ESPN host, and author, about various topics in the sports business. They discuss the WNBA's growth and the impact of stars like Caitlin Clark, the marketing challenges faced by the NWSL, and the potential toxicity that could arise as women's sports become more successful. Sarah also shares her views on ESPN's new streaming service, the legal case of House versus NCAA and its implications for college sports, and the political use of trans athletes. Finally, they explore the connection between athletics and business, highlighting the importance of teamwork, resilience, and learning from failure.
Outlines
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