Liam Millward is the 21-year-old co-founder and CEO of Instant — one of the fastest-growing startups in Australia valued at $100M. In this episode, he reveals how he went from dodging WeWork rent at 17 to raising $18 million in just 10 days at 21.

We dive deep into Liam’s wild founder journey:

- How he scaled Instant to millions in revenue with zero pitch deck

-The real story behind their lightning-fast Series A raise

- Why momentum solves every issue — and how to create it

- Why every person at Instant has a revenue target (including engineers)

- His unconventional hiring strategy, leadership style, and obsession with speed

- Expanding into the US and building AI-powered marketing tools- What drives him to prove people wrong — and what it takes to win

Chapters

00:00 Introduction and Rapid Growth

00:08 Liam Millward's Entrepreneurial Journey

00:38 Challenges and Proving Doubters Wrong

01:37 Fundraising and Expansion

02:12 Podcast Interview Begins

02:29 Scaling the Company

03:18 Revenue Obsession and Company Culture

04:48 Fundraising Strategies and Investor Relations

08:10 Zeller Ad

11:25 Driving Momentum and Setting Goals

21:09 Leadership and Personal Drive

28:27 KC Ventures Ad

28:58 Optimal Timing for Founders

29:19 Managing Founder Psychology

31:43 Hiring and Talent Strategy

33:32 Scaling and Product Expansion

36:01 Global Expansion Challenges

37:47 Revenue Obsession and AI Integration

48:52 Operational Efficiency and Team Focus

53:14 Leadership and Decision Making

59:33 Future Goals and Reflections

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Thanks to our sponsors Zeller and KC Ventures. Zeller is building the financial stack to help startups scale, called Zeller for Startups.

Every founder unlocks exclusive rewards and offers when you use Zeller for Startups — including a high-interest savings account, 12-month free access to Zeller Corporate Cards and expense management, and discounts on amazing partner solutions from Employment Hero, Xero, and Pop Business.

https://www.myzeller.com/startups

KC Ventures helps Australian startups scale by providing strategic financial advice. You can find KC Ventures at http://kcventures.com.au/ or message their founder Luke Rix on Linkedin to get in contact directly.

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Instant's Liam Millward: $100M Valuation at 21, Uncanny Profit Obsession, Proving Investors Wrong...

The Sachin and Adam Show

Instant's Liam Millward: $100M Valuation at 21, Uncanny Profit Obsession, Proving Investors Wrong...