Meta just flipped the script on media buying — and if you’re still running ads the old way, you’re already falling behind. In this episode of the Ecommerce Playbook Podcast, Taylor breaks down everything you need to know about Meta’s new AI-powered advertising engine: Andromeda.

We’re talking about:

The death of cost caps and the rise of AI optimization
Why Advantage+ Shopping is the new default
How to structure your ad account for 2025 and beyond
Why creative volume (yes, 5,000 ads, not 5) is the key to winning
The future of profit-optimized campaigns, incrementality testing, and more

This is the biggest shift in Meta ads since iOS14, and it’s already live. Whether you’re a media buyer, brand owner, or performance marketer — this is essential listening.

Watch to learn how to restructure your Meta ad account and take full advantage of what’s coming.

Show Notes:

Meta’s Andromeda: The Biggest Shift in Facebook Ads Since iOS14

Ecommerce Playbook: Numbers, Struggles &amp; Growth

Meta’s Andromeda: The Biggest Shift in Facebook Ads Since iOS14

Ecommerce Playbook: Numbers, Struggles & Growth