When you think about design, data probably isn’t the first thing that comes to mind. Yet, that’s exactly what you should be thinking about according to Bobby Fijan of Form Developers. Data, especially on the local level, offers invaluable insight into what people really want in a floor plan and what they’ll spend money on. That’s why you should seek out data early on as you begin a new project. Just keep in mind that it’s not the only important factor.

Interview Takeaways

Consider the tenant experience
Listen to the data
Be the expert
Speak the developer’s language
Let the city guide your design
Prove your expertise
Share online if you won’t in real life
Measure to improve
Be humble
Read the code
Start off product-oriented
Make the inside count

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Form Developers: How to Design Apartments Using Floorplan Data (w/ Bobby Fijan)

Architecture & Engineering Business Strategies

Form Developers: How to Design Apartments Using Floorplan Data (w/ Bobby Fijan)