So, you’ve picked a niche… but why isn’t it working?! Is it too broad? Too saturated? Or maybe—brace yourself—it’s not your niche at all… it’s your social media strategy. In this episode, Chalene breaks down the biggest mistakes entrepreneurs make when choosing and promoting their niche in social media. She'll also share how to audit your own content and fix what’s really holding you back from growing your brand and business. Because let’s be real—if your posts are getting less engagement, it’s time for a change.