Julian O’Hayon is the Founder and Chief Designer at Blvck Paris.

Blvck Paris is a lifestyle apparel & accessories brand, supported by millions of highly engaged social media followers and customers worldwide.

The mysterious yet Famous Founder of Blvck Paris opens up for the first time about:

- His Childhood

- His dark side and battle with anxiety

- What drove his ambition to build a €100M brand

- Being a Digital Nomad while building a fashion empire

- Blvck's latest NFT collab with Paris St Germain!

- Why he loves Zara and thinks Designer Brands are for poor people

- His relationship with his Ego

And much more… all around a nice glass of Whisky 🥃!

Sponsor:

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Follow Julian & BLVCK

https://www.instagram.com/black/?hl=en

https://www.instagram.com/anckor/?hl=en

https://blvck.com/

Follow When Shift Happens:

Website: https://www.when-shift-happens.co/

Instagram: https://www.instagram.com/kevinffollonier/

Tiktok: https://www.tiktok.com/@kevinfollonier

Linkedin: https://www.linkedin.com/in/kevinfollonier/

Twitter (X): https://twitter.com/yieldlabs

Chapters:

0:00 - Discovering Blvck

01:51 - Traits and Online Image

03:37 - Dark Times Inspiration

09:17 - Bipolar Disorder Impact

11:13 - Family and Entrepreneurship

18:14 - Web to Fashion Journey

19:54 - Business Challenges/Rewards

22:19 - Mental Health in Business

40:42 - Co-Founder Challenges

47:05 - 'Black' Brand Origins

48:30 - Ego in Success

01:13:21 - Social Media Power

01:32:17 - Mental Health Struggles

01:41:07 - Social Media's Role

01:49:34 - NFTs and Digitals

02:01:55 - PSG Collaboration

02:05:45 - Fast vs Luxury Fashion

02:11:56 - Personal Growth Insights

E53: Julian O’Hayon: "Blvck Paris Is Born from the Darkest Times of My Life"

When Shift Happens Podcast

E53: Julian O’Hayon: "Blvck Paris Is Born from the Darkest Times of My Life"