14 Mar 2017
1h 20m

Ep 36: Our changing industry – Do we fear or embrace change?

Podcast cover

Thinking Pilates Podcast

This podcast episode discusses the challenges and opportunities presented by the rapid growth of the Pilates industry. Host Chantel Lopez interviews Melissa Kakavas, a Pilates instructor, focusing on the increased competition and its impact on studio culture and teaching practices. Kakavas describes her studio's approach to maintaining quality instruction in group classes by implementing a tiered system requiring prior experience. The conversation highlights the importance of defining a studio's unique value proposition, focusing on client experience and teacher expertise over price competition, and emphasizes the long-term benefits of client retention. Ultimately, the discussion encourages Pilates instructors to prioritize their values and adapt to industry changes while maintaining the integrity of the Pilates method.

Outlines

Part 1: Introduction and Industry Overview

Part 2: Values, Quality, and Client Relationships

Part 3: Studio Growth and Teacher Development

Part 4: Summary and Call to Action

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