Over 40? Here's How to Make Money on Social Media (Free Masterclass)

This podcast features an interview discussing strategies for social media success in a changing market. The conversation covers dead social media trends (celebrity endorsements, lip-syncing videos, the metaverse), successful strategies (building a loyal community, using AI tools), and monetization techniques (email lists, Patreon, online courses). The speakers emphasize the importance of building a strong community over chasing large follower counts, highlighting the example of one speaker's pivot to focus on deeper engagement with existing followers. Listeners gain actionable advice on adapting to the current social media landscape and building a sustainable online business.

Outlines

Part 1: Introduction and Dead Social Media Trends

Part 2: Community Building and Monetization

Part 3: Superfan Strategy

Part 4: Online Course Creation

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Think Media

Part 1: Introduction and Dead Social Media Trends

Introduction: Social Media Masterclass Overview

Chalene Johnson: Dead Social Media Trends

Part 2: Community Building and Monetization

Chalene Johnson: Social Media Recession and Community Building

Chalene Johnson: Monetizing Social Media and Email List Building

Chalene Johnson: Account Security, Patreon, and Building a Team

Chalene Johnson: Building a Team and Outsourcing

Part 3: Superfan Strategy

Pat Flynn: The Superfan Strategy

Pat Flynn: Strategies for Building a Connected Community and Superfans

Transition to Amy Porterfield: New Rules for Online Course Creation

Part 4: Online Course Creation

Amy Porterfield: The Opportunity in Online Courses

Amy Porterfield: Finding Your Unique Angle and Mindset for Success

Amy Porterfield: Practical Steps for Creating and Launching an Online Course

Amy Porterfield: Irresistible Offers, Branding, and Email Marketing

Amy Porterfield: Building an Email List and Final Thoughts

Over 40? Here's How to Make Money on Social Media (Free Masterclass)

Think Media

Part 1: Introduction and Dead Social Media Trends

00:00Introduction: Social Media Masterclass Overview

Introduction: Social Media Masterclass Overview

03:14Chalene Johnson: Dead Social Media Trends

Chalene Johnson: Dead Social Media Trends

Part 2: Community Building and Monetization

10:09Chalene Johnson: Social Media Recession and Community Building

Chalene Johnson: Social Media Recession and Community Building

16:43Chalene Johnson: Monetizing Social Media and Email List Building

Chalene Johnson: Monetizing Social Media and Email List Building

27:06Chalene Johnson: Account Security, Patreon, and Building a Team

Chalene Johnson: Account Security, Patreon, and Building a Team

31:00Chalene Johnson: Building a Team and Outsourcing

Chalene Johnson: Building a Team and Outsourcing

Part 3: Superfan Strategy

38:06Pat Flynn: The Superfan Strategy

Pat Flynn: The Superfan Strategy

1:00:02Pat Flynn: Strategies for Building a Connected Community and Superfans

Pat Flynn: Strategies for Building a Connected Community and Superfans

1:10:55Transition to Amy Porterfield: New Rules for Online Course Creation

Transition to Amy Porterfield: New Rules for Online Course Creation

Part 4: Online Course Creation

1:13:25Amy Porterfield: The Opportunity in Online Courses

Amy Porterfield: The Opportunity in Online Courses

1:20:10Amy Porterfield: Finding Your Unique Angle and Mindset for Success

Amy Porterfield: Finding Your Unique Angle and Mindset for Success

1:30:03Amy Porterfield: Practical Steps for Creating and Launching an Online Course

Amy Porterfield: Practical Steps for Creating and Launching an Online Course

1:41:13Amy Porterfield: Irresistible Offers, Branding, and Email Marketing

Amy Porterfield: Irresistible Offers, Branding, and Email Marketing

1:54:36Amy Porterfield: Building an Email List and Final Thoughts

Amy Porterfield: Building an Email List and Final Thoughts