09 Feb 2025
19m

#1 Thing an Effective Head of Operations Does for an Agency CEO with Jhana Li | Ep #765

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Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

This podcast episode interviews Jhana Li, a former COO and current founder of Spyglass Ops, about optimizing agency operations for growth. The discussion centers on overcoming growth bottlenecks by strategically hiring, specifically focusing on a robust hiring funnel to efficiently filter candidates and a structured 90-day onboarding process for new operations hires. Li advocates for a skill assessment using a Loom video to evaluate candidates' abilities and communication skills, significantly reducing time spent on less qualified applicants. The episode concludes with advice on optimizing the CEO's time and focusing on delegating low-value tasks to free up time for strategic activities. Agency owners can implement Li's hiring system and onboarding strategies to improve efficiency and accelerate growth.

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