In this episode of the Ecommerce Coffee Break, I talk about the importance of Conversion Rate Optimization (CRO) for your online store and why you should use it for your business.

On the Show Today You’ll Learn:

Impact of Apple iOS 14 & 15 tracking
Increasing ad costs
Shopify new Theme 2.0 update
Why CRO is not a once-off
And more!

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If you’d like to

SPONSORS:

Elevar – Powering Conversion Tracking For Over 6,500 D2C Brands. More Info: https://www.getelevar.com/BFCM/

Autron – The Anti-Agency for Amazon Ads. More Info: https://autron.ai/

Try Shopify: Get your first 3 months for $1/month. Earn up to $10,000 in credits: https://tinyurl.com/try-shopify

MORE RESOURCES

Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook

Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/

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How important is Conversion Rate Optimization for Your Store? [CRO 2021] | #019 Claus Lauter

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

How important is Conversion Rate Optimization for Your Store? [CRO 2021] | #019 Claus Lauter