This episode features Andrew Forman, Co-Founder and CEO of Givz.com, a donation incentives solution for Shopify.

We talk about why donations are a better option than discounts and how Shopify can merchants drive sales without discounts while reaching an increasingly socially-aware demographic.

On the Show Today You’ll Learn:

Why discounts are so problematic for the long-term profitability of a business.
Why discounts attract the wrong kind of customers.
Why discounts grade the value of your brand.
What the value of donations is for buyers.
And more

Links & Resources

Website https://givz.com/
Shopify App https://apps.shopify.com/convert-discounts-to-donations
LinkedIn https://www.linkedin.com/in/andrew-givz/

Subscribe & Listen Everywhere:

SPONSORS:

Elevar – Powering Conversion Tracking For Over 6,500 D2C Brands. More Info: https://www.getelevar.com/BFCM/

Autron – The Anti-Agency for Amazon Ads. More Info: https://autron.ai/

Try Shopify: Get your first 3 months for $1/month. Earn up to $10,000 in credits: https://tinyurl.com/try-shopify

MORE RESOURCES

Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook

Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/

Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com

Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422

And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!

Drive sales on Shopify without discounts | #084 Andrew Forman

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

Drive sales on Shopify without discounts | #084 Andrew Forman