In this podcast episode, we discuss the steps you need to follow to make your business saleable. Our featured guest on the show is Chris Shipferling, Managing Partner at GW Partners and Founding Partner at SouthCol.co

On the Show Today, You’ll Learn:

Key tips for successful business sales.
How can merchants ensure their business isn't undervalued when selling.
Strategies to drive growth and attract buyers.
Role of private equity in the e-commerce market and its impact on sales.
Challenges arising from the gap between buyer and seller expectations.
Significance of LTV, CAC, and AOV in your business and optimizing them for growth.
The power of a well-structured business plan.
The crucial language of aligning marketing and finance teams.

Links & Resources

Website: https://www.southcol.co/
LinkedIn: https://www.linkedin.com/in/chrisshipferling

Get access to more free resources by visiting the podcast episode page at
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Episode Sponsor

For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.

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SPONSORS:

Elevar – Powering Conversion Tracking For Over 6,500 D2C Brands. More Info: https://www.getelevar.com/BFCM/

Autron – The Anti-Agency for Amazon Ads. More Info: https://autron.ai/

Try Shopify: Get your first 3 months for $1/month. Earn up to $10,000 in credits: https://tinyurl.com/try-shopify

MORE RESOURCES

Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook

Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/

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