Ep 474 – Old School Business Skills Still Work: “Business or Pressure” with Allissa Haines

In this podcast episode, the host shares effective strategies for attracting new clients to massage therapy practices. Drawing from her own experience of rebuilding her client base after a slowdown, she highlights the value of both traditional marketing methods—like updated signage, postcards, and in-person networking—and digital approaches, such as website enhancements, SEO, and social media engagement. She stresses the importance of consistent effort and tracking outcomes to identify the most effective strategies for each business, aiming for a goal of four new clients each month through a mix of these techniques.