#612 - Amazon PPC + Adtomic Masterclass | Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

In this episode of the Seller Strategy Masterclass podcast, host Bradley Sutton dives into how to enhance Amazon PPC campaigns using Helium 10's Adtomic software. He shares effective strategies for boosting campaign performance, such as identifying wasted spending, quickly setting up campaigns with AI, implementing automated bid adjustments, and harvesting keywords. Sutton also highlights how Adtomic can simplify the management of multiple campaigns. Even if you're not using Adtomic, the insights provided are invaluable for improving efficiency and maximizing ROI in Amazon advertising.

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#612 - Amazon PPC + Adtomic Masterclass

Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

Introduction to Amazon Advertising Strategies with Helium 10 Adtomic

Adtomic Overview and Initial Steps for PPC Optimization

Streamlining Campaign Creation with AI Advertising

Auditing Your PPC Account for Wasted Spend

Advanced PPC Strategies: Campaign Interconnectivity and Custom Rules

Manual Campaign Setup and Bid Rule Customization in Adtomic

Implementing Custom Bid Rules and Automated Campaign Management

Keyword Harvesting, Negative Targeting, and Reviewing Adtomic Suggestions

Conclusion and Call to Action

#612 - Amazon PPC + Adtomic Masterclass

Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

00:00Introduction to Amazon Advertising Strategies with Helium 10 Adtomic

Introduction to Amazon Advertising Strategies with Helium 10 Adtomic

03:03Adtomic Overview and Initial Steps for PPC Optimization

Adtomic Overview and Initial Steps for PPC Optimization

08:40Streamlining Campaign Creation with AI Advertising

Streamlining Campaign Creation with AI Advertising

13:25Auditing Your PPC Account for Wasted Spend

Auditing Your PPC Account for Wasted Spend

18:52Advanced PPC Strategies: Campaign Interconnectivity and Custom Rules

Advanced PPC Strategies: Campaign Interconnectivity and Custom Rules

21:57Manual Campaign Setup and Bid Rule Customization in Adtomic

Manual Campaign Setup and Bid Rule Customization in Adtomic

28:49Implementing Custom Bid Rules and Automated Campaign Management

Implementing Custom Bid Rules and Automated Campaign Management

34:41Keyword Harvesting, Negative Targeting, and Reviewing Adtomic Suggestions

Keyword Harvesting, Negative Targeting, and Reviewing Adtomic Suggestions

42:32Conclusion and Call to Action

Conclusion and Call to Action