So apparently smoking is... cool, again?

New data shows Gen Z are smoking more than any other generation in Australia, despite growing up in the time of heavy anti-smoking campaigning.

But why are so many young people drawn to lighting up? Could it have something to do with the rise of 'cigfluencers'?

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CREDITS

Host: Claire Murphy

With thanks to:

Laura Brodnik, Mamamia's Head of Entertainment & host of The Spill

Carly Dober, Director of the Australian Association of Psychologists

Senior Producer: Taylah Strano

Audio Producer: Lu Hill

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