Do you have to be on Instagram in order to grow your business? No. In this episode, you get official Product Boss permission to not be on Instagram for your business. You also get a full rundown of marketing tools to use instead. Learn all about SEO, emails, platforms like Amazon, and partnerships, affiliates, and collaborations. Remember, it is all about meeting the potential customer where they are at.

If you do use Instagram for your business, make sure your followers are your target audience. You may have tens of thousands of followers, but if they are not potential customers then it doesn’t really help you.

For those of you who are finding business success with Instagram, keep it up! Those algorithms are no joke!

To learn more about how to market and grow your product-based business, don’t forget to check out our FREE Ultimate Resource Guide.

Connect:

Website: theproductboss.com
Instagram: @theproductboss

Mentioned in this episode:

HubSpot

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