Mills McQueen is a filmmaker and entrepreneur, passionate about health and wellness. He is the CEO & Founder of wellness companies Mineral Health & Mycro, and media brand Ceremony. Last week, Mills launched Dose, a potato chip brand using only potato, salt & tallow for a healthier, more flavorful snack. Combining his branding expertise with a commitment to quality, Mills has created a unique product that stands out in the market.

Key topics discussed:

- Benefits of natural ingredients in snack foods (e.g., beef tallow).
- Healthy fats, clean eating & whole foods
- Challenges in food production and sourcing local ingredients.

- Fitness and exercise routines

- Mental health and mindfulness

- Sustainable and regenerative agriculture

- Nutritional science and diet optimization

Timestamps:

(00:00) - Welcome and Introduction to Mills
(01:00) - Inspiration Behind Dose Chips
(04:00) - Challenges in Starting Dose Chips
(07:00) - Importance of Local Sourcing
(10:30) - Overcoming Manufacturing Hurdles
(14:00) - Role of Tallow in Creating Healthy Snacks
(18:00) - Sampling and Customer Feedback
(21:00) - Educational Efforts on Tallow Benefits
(25:00) - Future of Tallow Products
(28:00) - Taste and Nostalgia in Healthy Snacking

*** LINKS***

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Connect with Mills McQueen:

Instagram
YouTube

Connect with Mineral:

Instagram
Website

Connect with Mycro:

Instagram
Website

Connect with Ceremony:

Instagram

Connect with Dose:

Instagram

Connect with Meat Mafia:

Instagram - Meat Mafia
Twitter - Meat Mafia
YouTube - Meat Mafia

Connect with Noble Protein:

Website - Noble Protein
Twitter - Noble Protein
Instagram - Noble Protein

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Mills McQueen: Creating The Perfect Potato Chip... That Won't Kill You (Part 1) | MMP #336

The Meat Mafia Podcast

Mills McQueen: Creating The Perfect Potato Chip... That Won't Kill You (Part 1) | MMP #336