This episode is sponsored by Riverside, your all-in-one podcast and video platform. Go to https://creators.riverside.fm/Anna and use the code MSM23 for 15% off.

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I'm welcoming my first guest for Season 4 of the show, Hayes Davis (Co-Founder and CEO at Gradient Works). I had Jenn Davis (Co-Founder and CMO at Gradient Works) on the show (Ep. 137 - “Pitfalls to Avoid When Designing Your Startups New Category) so check that out if you haven't yet.

About Gradient Works:

Founded: 2020
Team: 16 people
Funding: Seed ($4.25M)
Description: Right rep, right account, right time. Dynamic sales book management software to help sales manage their territories.

In this episode:

Why do so many people love Gradient Works;

Why do marketing at all;

AMA - Hayes gets to ask me his burning question;

We talk about Market Map which is something new the Gradient Works team has built to help sales.

You can find Hayes on LinkedIn: https://www.linkedin.com/in/hayesdavis

Learn more about Gradient Works: https://www.gradient.works

For more content, subscribe to Modern Startup Marketing on Apple or Spotify or wherever you like to listen, and don't forget to leave a review if you're lovin' the show! I would love that so much.

And whenever you’re ready, there are 3 ways I can help you:

1. fractional head of marketing for early stage startups >> www.furmanovmarketing.com

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164 - Why Do Marketing? Plus AMA (Hayes Davis, Co-Founder and CEO at Gradient Works)

Building With Buyers: Startup Marketing and Growth Fueled By Customers

164 - Why Do Marketing? Plus AMA (Hayes Davis, Co-Founder and CEO at Gradient Works)