One of the messages our culture delivers is “not enough.” Not clever enough. Not busy enough. Not successful enough. It’s a cultural mantra that beats just below the surface of many conversations, especially the ones we have with ourselves.

That’s what’s so refreshing about Vanessa Bohns’ book, You Have More Influence Than You Think: How We Underestimate our Power of Persuasion and Why It Matters. Vanessa’s message, when it comes to influence and persuasion, is that we’re more than enough. That’s why it’s so important we understand how they work because, like our favorite superheroes, we can use these powers for good or for evil.

Vanessa is a professor of organizational behavior at Cornell University. Her writing has appeared in the New York Times and Harvard Business Review, among other publications.

Episode Links

Shared Experiences are Amplified

Audience-tuning Effects on Memory

Saying is Believing Effect

Prison Book Program

The Team

Learn more about host, Gayle Allen, and producer, Rob Mancabelli, here.

Support the Podcast

If you like the show, please rate and review it on iTunes or wherever you subscribe, and tell a friend or family member about the show.

Subscribe

Click here and then scroll down to see a sample of sites where you can subscribe.

CM 232: Vanessa Bohns on How We Influence Others – Encore

Curious Minds at Work

CM 232: Vanessa Bohns on How We Influence Others – Encore