"That employee giving campaign created an internal movement. And that movement then started to ripple."

In this episode, Jon and Becky sit down with Noah Barnett, VP of Marketing at Feathr, on his podcast Good Marketing Unplugged.

They share their unique journeys from graphic design and marketing into the world of nonprofit fundraising and philanthropy. They discuss how their experiences led them to view themselves as "marketers disguised as fundraisers." They explore how breaking down silos between marketing, fundraising and other roles can amplify organizational impact, and how marketing can mobilize movements for your cause. This episode is an ode to the power of marketing in connecting people, building movements, and making believers of us all.

We're honored to produce Season 3 of the Good Marketing Unplugged podcast. Tune in for stripped down, acoustic style conversations with purposeful marketing pros (that's you!) and practitioners at cause-based and membership-based nonprofits to breakdown how they think about and do marketing. Subscribe and listen today wherever you love to listen to podcasts!

Learn more at feathr.co/unplugged

2024 (FREE) Responsive Nonprofit Summit presented by Virtuous (May 7-9)
Register for FREE today at weareforgood.com/rns 🥳

New Podcast: Designing Tomorrow
Follow + subscribe to Designing Tomorrow on your favorite podcast platform. It's your playbook for navigating our rapidly-changing, digitally-driven world. (New episodes on Tuesdays!)

Meet - Good Friends - our listener support community here at We Are For Good. Good Friends comes with perks - exclusive episodes with Jon and Becky - including the Good Brief - our monthly cliff notes of the greatest takeaways + lessons learned from that month, PLUS exclusive bonus content and AMA episodes where we answer your burning questions and tap our community of experts.

Head over to weareforgood.com/friends to learn more 🥳

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Support the Show

If you love the podcast, you’ll love Good Friends, our listener support community here at We Are For Good.

Not only do you get these perks, but you’re hanging with the most rabid fans who are restless to grow the Impact Uprising. This movement of believers are powering our free content and community with their monthly support, and Whoa Nelly, are we excited to invite you in.

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472. Good Marketing Unplugged: How Marketing Can Mobilize Movements for Your Cause

We Are For Good Podcast - The Podcast for Nonprofits

472. Good Marketing Unplugged: How Marketing Can Mobilize Movements for Your Cause