Your team members' motivation levels can greatly impact their productivity, engagement, morale, and, of course, the quality of their work. But motivating people is HARD.

Surprisingly, bigger paychecks are less effective than we think they are in motivating people to do good work and stick around. So, if money is not an adequate motivation tool, then what is? How do you motivate your people?

Today's guest is JC Bernstein. JC is a management coach and founder of The Management Mentor. She is also the author of "Ignite Your Team: Using the SPARK Method to Lead, Inspire, and Build a Team that Cares."

JC and I discuss strategies for motivating employees, especially hourly and part-time workers. She unpacks how her 5-step SPARK approach can help you quickly understand your team members' unique motivations so you can build trust and make deeper connections.

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Conversation Topics

(00:00) Intro
(01:58) What is the SPARK method?
(06:08) The role of paycheck and how it motivates (or not) people to stick around
(07:04) How to motivate people using the SPARK method
(12:20) A SPARK method success story
(18:35) Practical steps for each of the 5 components of the SPARK method
(23:41) 4 types of questions to ask to uncover employee motivation
(32:17) A great manager JC has worked for
(33:10) Keep up with JC
(34:07) [Extended Episode Only] How to navigate through changes in the workplace and ensure people stay motivated
(36:42) [Extended Episode Only] Real-life story on how to navigate these changes

Additional Resources:

- Get the extended episode by Joining The Modern Manager Podcast+ Community for just $15 per month

- Read the full transcript here

- Follow me on Instagram here

- Visit my website for more here
- Join the Skills Accelerator Program here

Keep up with JC Bernstein

- Follow JC on LinkedIn, Instagram, and Facebook

- Subscribe to her YouTube channel The Management Mentor

- Check out her online resources for more information here

- Visit her official website here

Exclusive Tutorial on the SPARK Method

If you have struggled to motivate the employees of today (the ones who seem like they just don’t want to work, no matter how hard you try), it’s because you are using outdated techniques in a modern world. To learn the method that works NOW, members get exclusive access to the step-by-step tutorial on the SPARK Method. You’ll get unlimited, lifetime access to JC’s video tutorial.

To get this guest bonus and many other member benefits, become a member of The Modern Manager Podcast+ Community.

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293: 5 Proven Steps for Managers to Motivate Their Teams with JC Bernstein

The Modern Manager

293: 5 Proven Steps for Managers to Motivate Their Teams with JC Bernstein