This podcast episode explores the journey of Hubstaff, a time tracking and workforce management software for remote teams. The founders, Jared Brown and Dave, faced early challenges but persevered to achieve success. They focused on content marketing, SEO, and iterating on the onboarding flow and tracking engagement metrics. Hubstaff now generates around $22 million in ARR, serving over 16,000 customers with a team of just over 100 people. The episode also discusses the importance of execution, validation, pricing strategy, SEO, and continuous product improvement. It highlights the impact of COVID-19 on the business and the growing trend of remote work. Overall, the success of Hubstaff is attributed to a strong tech co-founder, a focus on SEO, and the dedication and hard work of the team.
