I showcase where to focus on the account.
Start with the highest inventory
Look at the page, check all attributes
Is it stocked
too much
run a sale
too little
flag to warehouse
Review keywords
Cerebro
ICAP myamazonguy.com/icap
Create new PPC campaigns based on cerebro/icap
Review business report top sellers to lowest

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Timestamps:

0:00 - Introduction and the challenge of managing a complex Amazon account.
0:11 - Analyzing inventory by available quantity and assessing stock levels.
1:09 - Evaluating product listings, including images and A Plus content.
3:06 - Exploring customer podcasts for product insights.
5:12 - Identifying slow-moving and overstocked products.
9:04 - Discussing PPC strategies for boosting sales.
12:00 - Using the Cerebro report to analyze keyword rankings and competitors.
15:01 - Assessing keyword viability and competitor performance.
19:10 - Creating PPC campaigns targeting specific keywords.
21:05 - Establishing PPC campaigns based on competitor keywords.
23:02 - Reviewing the search query performance report for insights.
25:45 - Analyzing high-search-volume keywords for advertising opportunities.
29:21 - Encouraging viewer engagement and mentioning agency services.

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