#336 - The Evolution of Amazon & Building Brands Beyond: Lessons from Industry Legends Matt Clark & Mike McClary

This podcast episode explores the changing landscape of e-commerce and the need for sellers to move beyond relying solely on Amazon. The episode features expert speakers who discuss the influence of Amazing Selling Machine (ASM) on the Amazon selling space, the advantages and disadvantages of selling on Amazon, the journey of building a successful e-commerce business, the differences between scaling up on Shopify and Amazon, the approach of a coffee brand that has grown without raising money or going into debt, the shift towards advertising on platforms like Amazon, the importance of choosing the right sales channels, Amazing.com's shift to an omnichannel approach, the significance of retail expansion and customer data in e-commerce, the impact of events like SellerCon in helping businesses, and the massive opportunity in the e-commerce industry. The episode concludes by promoting the upcoming SellerCon event and the Billion Dollar Seller Summit.