How to choose clothes for longevity, not the landfill | Diarra Bousso

This podcast episode explores the environmental impact of the fashion industry, specifically focusing on the issue of clothing waste generated by overconsumption and overproduction. The speaker highlights the convenience of online shopping as a contributing factor to this waste and shares their personal journey of recognizing the importance of sustainability and meaningful consumption after a life-threatening accident. Inspired by the Senegalese culture of sustainability, the speaker emphasizes the need for conscious production and involving customers in the design process to reduce waste and encourage responsible shopping habits in order to drive growth and profitability in the fashion industry.