In the rush to always feature the latest and greatest, many bars are eager to start with a clean slate with every menu update. But are they genuinely generating excitement or perhaps missing an opportunity? To further complicate things, the issue gets a bit murkier than when a cocktail that is a clear fan favorite is 86'd for good. Our guest this week is New York Time cocktail writer, Robert Simonson, and he is a staunch advocate when it comes to defending the signature cocktails that bars are known for.

Learn more:
https://robertsimonson.substack.com/p/dont-murder-your-darlings?utm_source=twitter&s=r

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In Defense of Signature Cocktails w Robert Simonson | ep 297

Bartender at Large