"Labeling as a great way of manipulating positive behavior." Today, Alex (@AlexHormozi) discusses using positive labeling to manipulate others into creating the environment you want. He also talks about the negative effects of labeling oneself with a disorder and encourages listeners to view their supposed weaknesses as strengths.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(0:41) - Difference between manipulation and help is intention.

(2:50) - Labeling: Give positive attributes, influence behavior, reinforce positive labels.

(6:30) - Create value discrepancy early to sell high-priced items successfully.

(9:43) - Addiction covers up underlying issues, focus on root causes.

(12:13) - Labeling can be empowering or crippling, depending on how it's embraced.

(15:01) - Be aware of labeling used against you and use it positively.

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The Game with Alex Hormozi