"Normal people have concerns. You need to overcome them." Today, Alex (@AlexHormozi) shares with us how to manage sales conversations and sales teams using the Closer framework, regular communication cadence, call recordings, cutting the bottom 10% of sales team, and keeping the team competitive through leaderboards and competitions.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(1:51) - The C-L-O-S-E-R framework

(7:57) - Use Gong for call recordings. Suggested communication cadence.

(9:10) - Cut bottom 10% of sales team regularly to increase productivity.

(9:37) - Use leaderboards and competitions to keep the sales team competitive.

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The Game with Alex Hormozi