Flights and hotels may get booked first, but experiences are what clients remember most. Rob Keen of Project Expedition joins this episode to share how tours and activities can elevate itineraries, create passive revenue opportunities, and help advisors meet clients at different budgets and planning styles without adding extra work.

After the episode, come continue the conversation inside the Niche community where we share real advisor strategies, trainings, and support. → https://www.tiquehq.com/niche/?utm_source=Tique_Talks&utm_medium=Show_notes&utm_campaign=Ep196&utm_content=Niche

About Rob Keen:

Rob is Co-Founder of Project Expedition, a company dedicated to curating tours, activities, and in-destination experiences for the travel advisor community. He leads strategic growth, partnerships, and product innovation to help advisors offer unforgettable travel experiences.

projectexpedition.com

linkedin.com/in/robkeenpe

Today we will cover:

(03:40) Meet Rob: from finance to Project Expedition
(10:30) White labeling, referral links, and different client planning styles
(12:30) Budget flexibility and increasing trip value closer to departure
(18:30) Where tours fit naturally into your workflow and confirmation emails
(23:00) Repeat business and the ROI of offering tours and activities
(28:00) Custom requests, group experiences, and designing unique tours
(34:30) Popular destinations and where demand is growing

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196. Enhancing Itineraries With Custom Experiences with Rob Keen

TIQUE Talks: The Business Podcast for Travel Advisors