The podcast explores strategies for Amazon sellers to expand their business to TikTok Shop and achieve a sustainable flow of 100 orders per day. Alina Vlaic, an Amazon seller and agency owner at AZRank, shares her experiences and a practical playbook for success on TikTok Shop. Key steps include setting up a U.S. LLC, optimizing product listings using Helium 10, and creating engaging content, including user-generated videos. Overcoming challenges like quality concerns and IP violations through TikTok's LARC community is crucial, as is leveraging promotions, campaigns, and the GMVMAX advertising strategy. Vlaic emphasizes the importance of shop recognition, managing shop performance scores, and rapidly acquiring reviews to improve product visibility and seller reputation.
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