Allbirds' journey from conception to a $1.4 billion company is explored through an interview with co-CEO Tim Brown. Brown discusses the genesis of Allbirds, born from his desire for simple, logo-free shoes as a professional soccer player and his frustration with synthetic materials in the footwear industry. The conversation covers the importance of sustainable materials like New Zealand wool, eucalyptus fiber, and sugarcane, and Allbirds' commitment to measuring and reducing its carbon footprint. Brown also addresses the company's approach to retail, its workplace culture, and the challenges of entrepreneurship, including Amazon's imitation of Allbirds' designs.
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