When Andrew Lacy launched Prenuvo, the medical establishment largely dismissed it as fringe. Now, some of those same skeptics are collaborating with him on research.

In this episode, Halle and Michael sit down with Andrew, founder and CEO of Prenuvo, to unpack what it takes to build trust in an unconventional idea. He opens up about how a moment of personal reckoning led him to pivot from tech to healthcare—and why he believes early detection should be a fundamental right.

We cover:

📊 How they’ve built the world’s largest dataset of whole-body MRI imaging, and what they’re doing with that data

✨ What happens when Kim Kardashian shares about your company on social media, unprompted

💡 Going from being dismissed by the medical establishment to forming major research partnerships

🧠 What Prenuvo’s dataset is revealing about early disease markers, brain perfusion, and aging

📈 The economics of prevention vs. treatment—and why large employers are on their minds

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About our guest:

Andrew Lacy is the CEO and founder of Prenuvo, the leading proactive whole-body MRI. With a mission to redefine healthcare through proactive screening, Prenuvo has become the forefront of preventive medicine. Since its inception, the company has conducted over 100,000 scans, alerting 2.5-5% of patients to life-threatening conditions, from aneurysms to lesions to tumors. This achievement solidifies Prenuvo as the largest private provider of whole-body MRI, pioneering a new standard in proactive healthcare.

A seasoned entrepreneur, Lacy has a proven track record of transforming bold ideas into industry-defining ventures. He played a pivotal role in developing the iPhone apps ecosystem as co-founder of Tapulous, a mobile app company later acquired by the Walt Disney Company. Beyond his entrepreneurial pursuits, Lacy’s career spans high-impact roles in strategy, finance, and product development at global institutions, including McKinsey & Company and Disney.

In addition to leading Prenuvo, Lacy is an active advisor and investor in a diverse range of startups, applying his entrepreneurial expertise to help the next generation of innovators. With a passion for leveraging technology to improve lives, Lacy is shaping a healthcare future that prioritizes early detection, prevention, and patient empowerment.

Show Notes:

This is not a sponsored show, but our guest has generously provided a discount code for listeners. Take $300 off your Prenuvo scan with our listener code: Prenuvo.com/HOH

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🙏 Thanks to Flexpa for sponsoring this episode. Flexpa is refactoring healthcare. Connect to 300+ health plans through a single, secure integration to access patient-consented, identified claims data instantly.

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Winning Over the Skeptics | Prenuvo CEO & Founder Andrew Lacy

The Heart of Healthcare | A Digital Health Podcast