
The podcast explores the evolution and future of search technology, focusing on the shift from traditional information retrieval to cognitive search. It highlights the importance of understanding user intent and context, rather than just matching keywords. The guest discusses how Large Language Models (LLMs) power cognitive search by reasoning over queries and personalizing results. They also address the challenges of evaluating cognitive search, emphasizing user happiness and actions taken after a search. The conversation covers practical aspects of implementing search at scale, including trade-offs between accuracy, speed, and cost, as well as strategies for managing vector embeddings and keeping data fresh. The discussion touches on multimedia search and agentic capabilities, envisioning search systems that perform a series of actions to help users achieve their goals.
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