
Teresa Slack shares how she and her sister Connie transformed their bookkeeping business, Financly, by investing in training programs and implementing value pricing. Initially skeptical and fearful of raising prices, they committed to Mark Wickersham's Value Price Academy and Pure Bookkeeping, dedicating Friday afternoons to working on the business. This involved creating ideal client profiles, new service packages, and repricing existing clients. Despite initial fears of client loss, they increased revenue by 45% within six weeks, losing only four clients who were already a bad fit. Slack emphasizes the importance of investing in employee training and creating a supportive culture to retain good people.
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