The hosts dissect Super Bowl 2024's commercials, focusing on AI's presence and effectiveness. They analyze Anthropic and OpenAI's contrasting approaches: Anthropic's provocative jab at OpenAI versus OpenAI's optimistic, yet vague, message about building. The hosts critique the AI.com ad for lacking polish despite its expensive domain, and commend Flexport’s AI-generated ad for its engaging explanation of the global supply chain. They also discuss Ramp's successful Super Bowl activation, which combined a commercial with interactive fan experiences. The hosts further assess Google's Gemini ad for its practical demonstration of AI in everyday life, and pan the AI-generated Shvedka vodka ad for its poor execution. The episode concludes with a discussion of France's AI investment strategy.
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