Stop Rambling: The 3-2-1 Speaking Trick That Makes You Sound Like A CEO

Communication is presented as a science, not a soft skill, with neuroscience-backed tools to enhance conversational impact. The core idea revolves around mirroring micro-behaviors, where people subconsciously reflect emotional signals sent before words are processed, influencing their nervous systems. Listeners are more engaged by novelty than logic; surprising facts or questions capture immediate attention. Clarity is paramount, as simple language increases perceived intelligence, while complex language can imply insecurity. The speaker advocates for concise communication, emphasizing the power of one-liners and rhythmic language to make messages memorable and persuasive. The 3-2-1 trick—pausing, giving two points, and ending with one question—is shared as a tool for difficult conversations.